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UK’s first network launched for senior leaders in homecare

Birdie have created the Executive Wing: the UKs first networking group for senior leaders in large-scale homecare agencies.

Founded in 2017, Birdie, an intelligent platform for homecare, have been providing new technologies and platforms for years in a bid to try and ease current pressures that are piling up on the social care sector.

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The organisations latest creation, known as the Executive Wing, which was launched at the end of last month, is the UK’s first networking group for senior leaders who work in big homecare agencies. The programme aims to increase knowledge sharing and collaboration throughout the sector – ultimately helping agencies to grow and adapt to change.

Once staff members have signed up to the Executive Wing, they will have free access to exclusive roundtable events that occur quarterly. Each event will focus on an industry-specific topic/issue, and discussions will be led by a different expert speaker each time.

Membership to the new software is free and available for all leaders at director level or above in homecare organisations.

Commenting on the news, Max Parmentier, CEO, and co-founder of Birdie, said: ‘At Birdie, we have the privilege of working with hundreds of leaders in the homecare space – our team and our product have both benefited hugely from their expertise, and so we wanted to find a new way to give back. The Executive Wing aims to build a cohesive and collaborative community which helps the whole sector become stronger.’

The first Executive Wing event takes place on February 21st at the London Charterhouse, an almshouse and a heritage site, and will be led by a speaker from The Health Foundation. 

To apply to attend the first visit, visit this link here.

Image: Adi Goldstein

More on this topic:

Authorities’ underpayment of homecare fees is driving staff away

CareLineLive launched in Australia to improve at home care

Emily Whitehouse
Writer and journalist for Newstart Magazine, Social Care Today and Air Quality News.

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