ICO guide for charities on new opt-in rules for contacting supporters
Change to data law enables charities to email, text and message supporters without prior consent. A change to the law is expected to open up a wealth of opportunities for charities to fundraise for good causes. Where certain requirements are met, charities can now communicate with people without needing to ask them first. The ‘charitable purposes soft opt in’ came into force on February 5, as part of the Data (Use … Continue reading ICO guide for charities on new opt-in rules for contacting supporters
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